Holafly Black Friday: what it offered in 2025 and what to expect in 2026

By , founder of VoaSim · Updated
Straight answer: For Black Friday 2025, Holafly ran a "3 eSIMs for the price of 2" offer from November 24 to December 2, 2025, using the code BLACKFRIDAY. As of November 1, 2026, Holafly had not published its 2026 terms. Black Friday 2026 falls on November 27 and Cyber Monday on November 30. For reference, a 10-day unlimited eSIM for the United States costs USD 36.50 at Holafly and USD 29.90 at VoaSim, according to the Índice VoaSim collected on November 1, 2026.

Key facts

  • Holafly's Black Friday 2025 deal was 3 eSIMs for the price of 2, valid November 24 to December 2, 2025, with the code BLACKFRIDAY (esim.holafly.com, December 4, 2025).
  • Airalo offered 15% off for new users in 2025, up to a maximum of USD 7 per purchase, according to its campaign page.
  • Nomad partner codes ranged from 22% to 30% (AOL, November 24, 2025), while Saily offered 5% plus credit until December 16, 2025.
  • Black Friday 2026 is Friday, November 27, and Cyber Monday is Monday, November 30, 2026.
  • On November 1, 2026, Holafly's 10-day unlimited plan cost USD 37.50 for Europe and USD 36.50 for Japan, versus USD 30.90 and USD 29.90 at VoaSim.

What did Holafly offer on Black Friday 2025?

Holafly's 2025 campaign was a bundle rather than a straight percentage: buy 3 eSIMs, pay for 2. It ran from November 24 to December 2, 2025 and required the code BLACKFRIDAY at checkout, as shown on esim.holafly.com (checked December 4, 2025).

The structure matters. A 3-for-2 deal delivers its full value only when you actually need three eSIMs, for example three travelers on the same trip, or one person with three separate trips planned. A solo traveler buying one plan for one destination got nothing from it. Couples were in between: they had to add a third plan they might not use to unlock the free one.

Holafly sells plans with unlimited data, so the comparison with other brands comes down to price per day and how many eSIMs you need.

How did Airalo, Nomad, Saily and others compare in 2025?

Each brand took a different approach in late November 2025. Here is what the dated sources show:

Holafly's bundle stood out because it was the only major offer built around quantity rather than a flat percentage. For a group of three, it was the most generous structure on paper. For one traveler, a percentage code was the only kind that applied.

What do 10-day unlimited eSIMs cost before Black Friday 2026?

Any Black Friday price only means something against a baseline. The Índice VoaSim collected on November 1, 2026 lists published 10-day unlimited prices in USD (brands that publish in BRL converted at PTAX 5.4212):

Destination (10 days, unlimited)VoaSimHolaflyAiraloNomadHolasim
United StatesUSD 29.90USD 36.50USD 34.00—USD 34.90
Europe (39 countries)USD 30.90USD 37.50USD 35.00USD 34.00USD 34.90
MexicoUSD 30.90USD 32.90USD 31.50USD 30.00USD 36.90
JapanUSD 29.90USD 36.50USD 34.50—USD 34.90
United KingdomUSD 29.90USD 37.50USD 34.50USD 33.00—
ThailandUSD 26.90USD 36.50USD 31.00USD 17.00USD 36.90

Source: Índice VoaSim, automatic collection on 01/11/2026 from each brand's own website (published price of unlimited plans; BRL prices converted at the Central Bank of Brazil PTAX rate of 5.4212). Prices change: check each seller before buying.

Three numbers stand out. In the United States, Holafly lists USD 36.50 against USD 29.90 at VoaSim and USD 34.00 at Airalo. In Europe, Holafly is at USD 37.50 for 10 days. In Thailand, Nomad posts the lowest figure in the row at USD 17.00, with VoaSim at USD 26.90. Full country breakdowns are in the eSIM price index, including the Europe price index for 39 countries.

What should you expect from Holafly Black Friday 2026?

As of November 1, 2026, Holafly had not announced its 2026 offer. Based on the 2025 pattern, expect activity to start a few days before Black Friday on November 27, 2026 and run through or past Cyber Monday on November 30, 2026. In 2025, Holafly's window opened on November 24 and closed on December 2, so a similar nine-day window would roughly cover November 23 to December 1, 2026. That is an estimate, not an announcement.

Whether Holafly repeats the 3-for-2 format or switches to a percentage is unknown. Check the terms on its site when the campaign goes live, and note whether a code is required, as BLACKFRIDAY was in 2025.

How do you judge a 3-for-2 or percentage eSIM deal?

Run the math before you buy. A few rules that worked in 2025:

  1. Count the eSIMs you need. A 3-for-2 bundle saves money only if all three get used. Two unused eSIMs are not savings.
  2. Check the maximum saving. Airalo's 15% in 2025 topped out at USD 7 per purchase, so on a larger order the effective rate dropped.
  3. Compare the final price, not the percentage. A 30% code on a higher list price can still end up above a lower published price elsewhere.
  4. Look at price per day. Longer plans usually cost less per day. Our eSIM cost per day guide shows how to compare plans of different lengths.
  5. Check when the days start. Some plans start counting at installation, others at first connection at the destination. That affects whether buying early in November is risky for a trip in February.

Where does VoaSim fit next to Black Friday deals?

VoaSim keeps its published price year-round, so you can compare it with any 2026 deal on the final checkout total. For the United States eSIM, 10 days costs USD 29.90, or USD 53.90 for two eSIMs in one order; 30 days costs USD 55.90, which works out to USD 1.86 per day. The Europe plan covers 39 countries, including Switzerland, the UK and Turkey, at USD 30.90 for 10 days.

Every plan includes 100% unlimited data, coverage in more than 160 countries, card payment in your local currency through Stripe, and a QR code by e-mail that installs in about 2 minutes. Days count from the first connection at your destination, so installing at home costs nothing. Human support runs 24/7 on WhatsApp in English, Spanish and Portuguese, with a full refund if the eSIM does not connect and support cannot fix it. More options are on the Black Friday eSIM guide hub.

Which 2026-2027 trips are worth buying for in November?

Because Black Friday lands late in the year, it is mostly useful for trips in the following months. Key dates to plan around:

For trips this far out, prefer plans where the days begin at first connection rather than at purchase, so an eSIM bought on November 27 is still fully usable in July.

See the exact price for your dates

Unlimited data in more than 160 countries. Days count from the first connection at your destination.

Get my price →

Frequently asked questions

What was the Holafly Black Friday 2025 deal?
Holafly offered 3 eSIMs for the price of 2 from November 24 to December 2, 2025. Buyers had to enter the code BLACKFRIDAY at checkout.
Has Holafly announced its Black Friday 2026 offer?
As of November 1, 2026, Holafly had not published its 2026 Black Friday terms. Black Friday falls on November 27, 2026, and Cyber Monday on November 30, 2026.
Is a 3-for-2 eSIM deal worth it for a solo traveler?
Usually not, unless you have three separate trips planned and can use all three eSIMs. The bundle is designed for groups of three or frequent travelers.
What did Airalo offer on Black Friday 2025?
Airalo offered 15% off for new users, with a maximum saving of USD 7 per purchase, according to its campaign page. Existing customers were not the main target.
How much does a 10-day Holafly eSIM cost before Black Friday 2026?
According to the Índice VoaSim collected on November 1, 2026, Holafly's 10-day unlimited plan cost USD 36.50 for the United States and Japan, USD 37.50 for Europe and the UK, and USD 32.90 for Mexico.
Can I buy an eSIM on Black Friday for a trip months later?
Yes, if the plan's days start at first connection at the destination rather than at purchase. VoaSim plans work this way, so installing early does not use up any days.
Which eSIM Black Friday deal lasted longest in 2025?
Among the dated sources, Saily's 5% plus credit offer ran until December 16, 2025, later than Holafly's December 2 end date.

Sources and data

Related guides

Rio New Year's Eve 2026: how do you stay connected at Copacabana?Réveillon at Copacabana on Dec 31, 2026: midnight network jams, GIG arrival tips and Brazil eSIM prices from USD 23.90.Womens World Cup 2027 in Brazil: how do you stay connected across the host cities?Host cities, internal flights, FIFA app tickets and eSIM prices for the 2027 Women's World Cup in Brazil (24/06–25/07/2027).Which eSIM should you get for Christmas travel in 2026?Christmas markets in Europe, New York holidays or Japan in winter: eSIM prices and when to buy for December 2026.What is the best way to get a family eSIM for holiday travel in 2026?One eSIM per phone, kids included: real order totals for 2 eSIMs, location sharing tips and Black Friday 2026 timing.All Black Friday eSIM guides →