Holafly Black Friday: what it offered in 2025 and what to expect in 2026
Key facts
- Holafly's Black Friday 2025 deal was 3 eSIMs for the price of 2, valid November 24 to December 2, 2025, with the code BLACKFRIDAY (esim.holafly.com, December 4, 2025).
- Airalo offered 15% off for new users in 2025, up to a maximum of USD 7 per purchase, according to its campaign page.
- Nomad partner codes ranged from 22% to 30% (AOL, November 24, 2025), while Saily offered 5% plus credit until December 16, 2025.
- Black Friday 2026 is Friday, November 27, and Cyber Monday is Monday, November 30, 2026.
- On November 1, 2026, Holafly's 10-day unlimited plan cost USD 37.50 for Europe and USD 36.50 for Japan, versus USD 30.90 and USD 29.90 at VoaSim.
What did Holafly offer on Black Friday 2025?
Holafly's 2025 campaign was a bundle rather than a straight percentage: buy 3 eSIMs, pay for 2. It ran from November 24 to December 2, 2025 and required the code BLACKFRIDAY at checkout, as shown on esim.holafly.com (checked December 4, 2025).
The structure matters. A 3-for-2 deal delivers its full value only when you actually need three eSIMs, for example three travelers on the same trip, or one person with three separate trips planned. A solo traveler buying one plan for one destination got nothing from it. Couples were in between: they had to add a third plan they might not use to unlock the free one.
Holafly sells plans with unlimited data, so the comparison with other brands comes down to price per day and how many eSIMs you need.
How did Airalo, Nomad, Saily and others compare in 2025?
Each brand took a different approach in late November 2025. Here is what the dated sources show:
- Airalo: 15% off for new users, with a maximum saving of USD 7 per purchase (airalo.com campaign page). Returning customers were not the target.
- Nomad: partner codes between 22% and 30%, reported by AOL on November 24, 2025. The rate depended on which partner code you used.
- Saily: 5% off plus account credit, running until December 16, 2025 (saily.com), one of the longest windows of the season.
- LATAM Friday: the airline's sale included 10% off eSIMs from November 27 to 30, 2025 (Brasilturis, November 27, 2025).
- Yesim and Ubigi: both ran seasonal promotions, but we could not verify dated terms, so we leave them out of the numbers here.
Holafly's bundle stood out because it was the only major offer built around quantity rather than a flat percentage. For a group of three, it was the most generous structure on paper. For one traveler, a percentage code was the only kind that applied.
What do 10-day unlimited eSIMs cost before Black Friday 2026?
Any Black Friday price only means something against a baseline. The Índice VoaSim collected on November 1, 2026 lists published 10-day unlimited prices in USD (brands that publish in BRL converted at PTAX 5.4212):
| Destination (10 days, unlimited) | VoaSim | Holafly | Airalo | Nomad | Holasim |
|---|---|---|---|---|---|
| United States | USD 29.90 | USD 36.50 | USD 34.00 | — | USD 34.90 |
| Europe (39 countries) | USD 30.90 | USD 37.50 | USD 35.00 | USD 34.00 | USD 34.90 |
| Mexico | USD 30.90 | USD 32.90 | USD 31.50 | USD 30.00 | USD 36.90 |
| Japan | USD 29.90 | USD 36.50 | USD 34.50 | — | USD 34.90 |
| United Kingdom | USD 29.90 | USD 37.50 | USD 34.50 | USD 33.00 | — |
| Thailand | USD 26.90 | USD 36.50 | USD 31.00 | USD 17.00 | USD 36.90 |
Source: Índice VoaSim, automatic collection on 01/11/2026 from each brand's own website (published price of unlimited plans; BRL prices converted at the Central Bank of Brazil PTAX rate of 5.4212). Prices change: check each seller before buying.
Three numbers stand out. In the United States, Holafly lists USD 36.50 against USD 29.90 at VoaSim and USD 34.00 at Airalo. In Europe, Holafly is at USD 37.50 for 10 days. In Thailand, Nomad posts the lowest figure in the row at USD 17.00, with VoaSim at USD 26.90. Full country breakdowns are in the eSIM price index, including the Europe price index for 39 countries.
What should you expect from Holafly Black Friday 2026?
As of November 1, 2026, Holafly had not announced its 2026 offer. Based on the 2025 pattern, expect activity to start a few days before Black Friday on November 27, 2026 and run through or past Cyber Monday on November 30, 2026. In 2025, Holafly's window opened on November 24 and closed on December 2, so a similar nine-day window would roughly cover November 23 to December 1, 2026. That is an estimate, not an announcement.
Whether Holafly repeats the 3-for-2 format or switches to a percentage is unknown. Check the terms on its site when the campaign goes live, and note whether a code is required, as BLACKFRIDAY was in 2025.
How do you judge a 3-for-2 or percentage eSIM deal?
Run the math before you buy. A few rules that worked in 2025:
- Count the eSIMs you need. A 3-for-2 bundle saves money only if all three get used. Two unused eSIMs are not savings.
- Check the maximum saving. Airalo's 15% in 2025 topped out at USD 7 per purchase, so on a larger order the effective rate dropped.
- Compare the final price, not the percentage. A 30% code on a higher list price can still end up above a lower published price elsewhere.
- Look at price per day. Longer plans usually cost less per day. Our eSIM cost per day guide shows how to compare plans of different lengths.
- Check when the days start. Some plans start counting at installation, others at first connection at the destination. That affects whether buying early in November is risky for a trip in February.
Where does VoaSim fit next to Black Friday deals?
VoaSim keeps its published price year-round, so you can compare it with any 2026 deal on the final checkout total. For the United States eSIM, 10 days costs USD 29.90, or USD 53.90 for two eSIMs in one order; 30 days costs USD 55.90, which works out to USD 1.86 per day. The Europe plan covers 39 countries, including Switzerland, the UK and Turkey, at USD 30.90 for 10 days.
Every plan includes 100% unlimited data, coverage in more than 160 countries, card payment in your local currency through Stripe, and a QR code by e-mail that installs in about 2 minutes. Days count from the first connection at your destination, so installing at home costs nothing. Human support runs 24/7 on WhatsApp in English, Spanish and Portuguese, with a full refund if the eSIM does not connect and support cannot fix it. More options are on the Black Friday eSIM guide hub.
Which 2026-2027 trips are worth buying for in November?
Because Black Friday lands late in the year, it is mostly useful for trips in the following months. Key dates to plan around:
- Christmas and New Year 2026: the peak holiday travel window, a few weeks after Cyber Monday.
- Carnival 2027: February 6 to 9, 2027, a major travel period for Brazil.
- Easter 2027: March 28, 2027.
- FIFA Women's World Cup 2027 in Brazil: June 24 to July 25, 2027. See our guide to an eSIM for the Women's World Cup 2027 in Brazil.
For trips this far out, prefer plans where the days begin at first connection rather than at purchase, so an eSIM bought on November 27 is still fully usable in July.
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